Privacy Policy

Real Flame Company Inc. Privacy Policy

Last updated Oct 2020

Thank you for visiting the Real Flame Company Inc. Site ("Site," Services, “Real Flame," "we," "us"). This privacy policy sets out how this Site uses and protects any information that we collect, store, share and use while you engage with the Site.

We are committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this Site, then you can be assured that it will only be used in accordance with this privacy statement. Real Flame may change this policy by updating this page.

Why do we collect personal data?

We require this information to understand your needs and provide you with better Services, and in particular for the following reasons:
-  Creating and maintaining accounts
-  Fulfilling  and shipping orders made on this Site
-  Internal record keeping
-  Registering products
-  Assisting with customer service and warranties
-  Improving our products and Services
-  Internal market research
-  Customizing recommendations and advertising
-  Communicating with you including notifications, product updates and promotions. You may opt out by following the unsubscribe directions on the email you receive.

We may collect the following personal data:

- Name
- Contact information: phone number, email address and street address
- Location
- Payment information (payment information is processed by a third party and not stored directly on the Site)
- Demographic information
- Engagement data
- Customer service interaction

We may store information about your use of our Site, such as viewed pages, date and time of visit, shopping cart, and transactions. We may also collect optional feedback, questions or concerns related to operation of the products and/or Services-related communications.

How do we collect this data?

1. Information you give us: We collect information that you voluntarily provide when using our Services such as name, contact information, payment method, and product registration. When you make a purchase on our Site, we collect information related to your purchase to assist us in performing the Services we provide.
2. Automatic information: When you visit us online, we may collect certain information automatically from your device. Some of this information may be collected through the use of various technologies, including cookies, web beacons or pixel tags, which can be embedded in Sites, videos, or emails. If you access our Site through your mobile device, we may collect your location to assist us in fulfilling your order and our marketing efforts. You may at any time prevent our Site from using your location by turning this option off on your device.
3. Third-party sources: Our third-party advertising partners may utilize online-behavioral or interest-based advertising and as a result, use cookies and other technologies to collect data about your activities on our Site, to deliver advertising on the Site or elsewhere on the Internet, based upon your interests, that may be more relevant to you and to measure the effectiveness of our marketing efforts and the Site. 

You may choose to provide information to a third party through which you may access or interact with our Site. Third parties may include service providers, social networks connected to our Site, and advertising partners. Examples of information collected may include identifiers including your user ID and user name associated with that third party, as well as any information you make public using that third party. We may also collect information you have authorized the third party to share with us (such as your user ID, billing information, public profile information, email address, birthday, pages you have “liked” and other account and profile data).

Cookies and Pixel Tags

Like most Sites, we use cookies and other standard Internet technologies to help us improve our Services. A cookie is a small file placed on the hard drive of your computer. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies when you direct your browser to our Services. You may refuse to accept browser cookies by activating the appropriate setting on your browser. However, if you select this setting you may be unable to access certain parts of our Services. We may use traffic log cookies to identify which pages are being used. This helps us analyze data about web page traffic and improve our Site and Services.

A pixel tag (also known as a web beacon) is a piece of code embedded in the Services that collects information about visitors’ engagement on that web page. The use of a pixel allows us to record, for example, that a visitor has visited a particular web page.


We are committed to ensuring that your information is secure. No method of transmission over the Internet, or method of electronic storage, is 100% secure. However, we use a variety of physical, technical, and administrative measures to safeguard information in our possession against loss, theft and unauthorized use, disclosure, and modification. Only authorized employees, agents and contractors have access to this information. In addition, we ensure third parties who work with us agree to protect personal information that they must access.

We do not store your payment information directly on the Site. We use third-party, PCI-compliant payment processors to collect payment information on our behalf in order to complete transactions. While we receive payment confirmation when a user makes a purchase, we don't have access to or process your credit card information.

Sharing Information

Real Flame may use third parties to perform certain functions on our behalf, such as payment processing, delivering packages, serving ads on our behalf, monitoring the effectiveness of our marketing efforts, sending e-mail, and providing search results. These third-party service providers have access to personal data only to the extent needed to perform their functions but are not authorized to use it for any other purpose.

Our Services may integrate social media plug-ins of social networks such as Pinterest, Twitter, Instagram, or Facebook. We never share customer names or other information. Instead, we use an advertising identifier like a cookie or other device identifier.

We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so. Note that some of the ads you receive on Web pages are customized based on predictions about your interests generated from your visits to different Sites and on other devices you may use.

Real Flame reserves the right to transfer all of your information if we sell all or part of our business, make a transfer of assets, or otherwise might be involved in a change of control transaction, or in the event of bankruptcy, we may transfer information from or about you to one or more third parties as part of the transaction, including the due diligence process.

We may disclose information to governmental agencies or other companies assisting us in fraud prevention or investigation. We may do so when:  (1) permitted or required by law; or, (2) trying to protect against or prevent actual or potential fraud or unauthorized transactions; or (3) investigating fraud which has already taken place. The information is not provided to these companies for marketing purposes and will only be disclosed if required by law, or if we reasonably believe that disclosure is needed to protect our company’s rights and/or to comply with a legal proceeding.

Links to other Sites

Our Site may contain links to other Sites of interest. However, once you have used these links to leave our site, we do not have any control over that other Site. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement.


Real Flame does not seek information from persons less than 13 years of age and no information should be submitted to Real Flame by anyone under 13 years of age.

Controlling your personal information

You may visit and browse our Site without providing any personal information, and you can always choose not to provide us with the personal information we request. However, choosing not to provide us with certain information that we request may prevent you from accessing or using certain portions of our Site.

If you would like to manage cookies used by this site, the "help" section of the toolbar on most browsers will inform you on how to prevent your browser from accepting new cookies, how to have the browser notify you upon the receipt of a new cookie, or how to disable the use of cookies completely. However, if you configure your browser to decline cookies, certain features of our Site may not function correctly, and you may be required to reenter user IDs and passwords more frequently

If you would like to change any information you submitted to us, if you do not want to receive future communications from us, or If you would prefer that we do not share your information on a going-forward basis with unaffiliated third parties for their direct marketing purposes, you may opt-out by contacting us. Upon request, Real Flame Co. Inc. will provide individuals with reasonable access to their Personal Data to allow individuals the opportunity to correct, amend or delete Personal Data where it is inaccurate, or has been processed without your consent. A request may be denied under certain circumstances, such as where the burden or expense of providing access would be disproportionate to the risks to the privacy of the individual in the case in question, or where the rights of persons other than the individual would be violated.

If you believe that any personal information we have in our system about you is incorrect or incomplete, please contact us and we will correct any information found to be incorrect.

If you have any questions or concerns please contact us.

Real Flame Company Inc.
7800 Northwestern Ave.
Racine, WI 53406
Ph: 1-800-654-1704
Email: [email protected]



©2023 KSP Group, Inc. All rights reserved. Terms of Service Privacy Policy